Video-Led Strategies For Brand-Led Companies

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We Are Limitless

Giving Brands A Competitive Advantage In The Digital World

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Who Are Limitless?

We are a Brand Strategy Video Agency comprised of Strategists and Creative Rockstars, who align the goals of your organisation to the viewing behaviours of your target customers.

What Does Limitless Do?

Our team develops YouTube strategies, where we take an unconventional approach to brand-created video
- enriching the relationship between our clients & consumers.

Why Partner With Us?

It's becoming increasingly difficult to engage with millennials, who are spending more time on platforms where ads aren't a prevalent part of the experience (Netflix, Disney+, YouTube etc). Businesses need to find new ways to consistently communicate with this valuable audience.

Who Do We Work With?

Whether a company is new to or has explored YouTube, we work with distinctive businesses to clarify their purpose, understand their customers and unlock their value to the millennial audience.
consumer behaviour is shifting

Why YouTube?

For marketers, the millennial audience has become elusive. In a given day, they navigate between the variety of platforms at their disposal: Tweeting, Gramming, Snapping... you name it.

So why would we focus on just one, wouldn't it be more effective to hedge and dip our toes into all of them?

At Limitless, we focus on the constants.

For over 15 years, YouTube has been used as a hub of entertainment to pass time, provide information to help overcome complex challenges and deliver inspiration from heroes when all seemed lost for over 2 billion people around the world.

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2B+
youtube Users
1B+
hours watched daily
90%
users discover new brands or products on youtube
70%
youtube watch time comes from mobile devices
Our Approach

Work Process

Strategy

Every client engagement begins here - we determine what the best path would be to achieve a specific outcome.

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Production

The process of transforming an idea - first into concepts, then into digital assets ready for your audience to enjoy.

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Distribution

Where we enable brands to break the barrier of obscurity that prevents great content being noticed.

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Attribution

Using insights gained from our results, our clients get smarter and we continuously improve the approach.

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Online video viewership is on the rise

How YouTube Fits In

In a world where everything is a service, and nearly every service can be accessed from our phone, YouTube plays a critical role by facilitating a smooth experience within the customer journey. This can range from watching videos of potential destinations for an upcoming holiday, putting together the perfect outfit for an event or discovering new products to add to a beauty regime, just to name a few.

Most brands seem to have been treating YouTube like an extension of their website, rather than a tool to build connections with a large pool of people with diverse interests and intentions.

Limitless exists to unlock their distinctive value to their ideal audiences and convey that through engaging videos.

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Who We Are

Executive Team

Director
Somachi Egejuru
Blog Author
Director
Artemis Tiwa
Blog Author

Our Thoughts, Your Inbox

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From our Blog

Recent Posts

Take a look at some insights Limitless have on marketing, social platforms & consumer behaviour.

All Posts
Attribution
Jul
11
//
2020

Why Utilising Key Influencers Will Be Crucial In Mastering Retail Post Covid-19

To master online-to-offline retail in a world post-Covid lockdowns, you need to make it 'cool' to shop at your store. People have rapidly gotten used to staying indoors and having things delivered to them, why should they come to you?
Strategy
Jul
4
//
2020

The Content Trap: Navigating Digital Platforms Effectively

If you just focus on content, believing that to be the solution to your need, whether that's growth or beating competition, you will lose. This is an example of falling into 'The Content Trap'. Instead, you need to focus on connections.
Production
Jun
10
//
2020

What Is Branded Content? 5 Examples Of Brands Producing Engaging Videos

Through the presence of competition from other companies, online advertising costs are rapidly increasing. This results in margins being squeezed and ROI found much further down the line.
Distribution
May
14
//
2020

37% Of Mobile Internet Traffic Goes Towards YouTube

Over 1 billion hours of video are watched daily on YouTube, with around 70% through mobile devices. As a brand, ideally you want to be top of mind for your target audience during particular trigger points.
Distribution
Apr
3
//
2020

Are You Seeing Double Ads On YouTube? Here's Why

Users often find these quite disruptive to their viewing experience, despite marketers attempting to laser target audiences they believe may be interested in their offering.

Let’s Get in Touch

There's only so much we can put on our website... It would be great to hear from you and discuss your brand's online video strategy!

info@limitlssinc.com
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